The triggers for the reward can be a number of different things from the outcome of a sporting tournament for example to product breakdowns or failures. How about specific weather conditions such as sun or snow on a particular day, or even a certain amount of rain fall?!
Not only can conditional rewards add greater excitement and interest to your next promotion, they can also enable you to stretch your budget to its maximum. Through the use of managed promotional risk EMIRAT can show you how to offer big, almost unaffordable rewards for a fraction of the potential cost.